About Us

For Tonia Jahshan, a cup of tea changed her life forever and we believe it can for you, too.

Our Story

Welcome! I’m Tonia Jahshan, Founder and President at Sipology by Steeped Tea! I started this company over 12 years ago after a trip to Nova Scotia, Canada where I fell in love with the most delicious loose-leaf tea called Earl Grey de la Crème. Everything about this tea made me happy; the smell, the appearance and the taste!

I brought a bunch of this tea home and started to share it with my friends and family. They all loved it, too! On a mission, I developed the idea for Steeped Tea and set out to find better accessories to make loose-leaf tea and began hosting tea parties around my area. The tea parties were so popular, the business started to grow rapidly! Our first consultant joined in 2007, and she’s still with us today.

In 2012, we successfully pitched Steeped Tea on Dragons’ Den (similar to Shark Tank), partnering with Jim Treliving and David Chilton. This was extremely validating for the direct sales industry as a whole and very rewarding for us as a company, too. It was a no brainer for both Dave and Jim, and the rest is history! They are still partners to this day, and we are extremely grateful for their confidence in us and guidance along the way.

Over a cup of tea, we want to make a difference in each other’s lives. Tea joins us wherever we go! So, if you’re looking for an amazing community to belong to or you’re just a tea lover looking for an extra income – then I invite you to get started today!

I look forward to welcoming you to our TEAm.


Dragons’ Den

Everything aligned when we partnered with our investors David Chilton and Jim Treliving of CBC’s Dragons’ Den. Catch the full segment to see how the deal went down.

Quality & Excellence

We only use real, whole ingredients tested for the highest standards:

    ✓ NO MSG

Natural Health Product (NHP) Certification
Heal-Thy Self products are approved by the government of Canada and registered as Dietary Supplements in the US.

Canada has one of the world’s most rigorous systems for protecting health and safety by ensuring access to safe, effective and high-quality Natural Health Products (NHPs).

Our facility follows continuous rigorous processes to:
  • Exceed Good Manufacturing Practice (GMP)
  • Test products for strict quality standards including physical and microbial testing
  • Ensure staff safety, education, and well-being

Organic Certification
Sipology proudly maintains organic certified facilities, inspected regularly for the best organic ingredients.

Ethical Tea Partnership (ETP)
Proud members of the Ethical Tea Partnership. We thrive to:
  • Improve sustainability of tea and the environment
  • Improve the lives of tea workers and tea farmers
  • Improve environmental management systems to protect soil, water ecosystems and wildlife

Direct Selling Association (DSA)
We are proud members of the Direct Selling Association (DSA). “Since 1954 the DSA has established and upheld rigorous standards, ethics and good business practices as the recognized voice of the direct selling industry.


See all the awards that we are grateful to have accepted over the years that motivate us to succeed and grow over the future.